Now open in Covent Garden 🇬🇧

You've seen us online - now we’re in central London too. Same vibe, your design, your way.

12 stores around the world – where your creativity takes center stage

⭐️ 4.7 average rating from happy customers. Get yours before your favorites sell out!

DRM-LND X MONCHHICHI

Say hello to the fluffiest throwback ever. The iconic Monchhichi returns — now as a limited edition Bag Charm. Soft, nostalgic, and made to turn heads. Available solo or in a bundle with 5 exclusive charms. Once it’s gone, it’s gone.

12 Stores Worldwide

We’re not just online, we’re out there too. With 12 stores across Sweden, Finland, Denmark, the UK and Kuwait, DRM-LND is never far away. Come feel the vibe, meet the crew, and see it all up close.

Pick'n'mix

Welcome to Pick'n'Mix where you can find DRMZ®, TAGZ, charms, and other decorations to make your own one-of-a-kind masterpieces.

How it works 🤔

Creating your own design has never been easier!

1️⃣ Design online – Choose your style and make it yours.
2️⃣ Fast shipping – Sent the next day, straight to your mailbox.
3️⃣ Create at home – No stress, no rush – just you, your creativity, and the perfect result.

London calling 🇬🇧

We’ve opened in London! 🎉 Our ninth store – and the first outside the Nordics – has now opened its doors in the heart of Covent Garden. Come and experience DRM-LND IRL, design your own products, and explore our full range in-store. See you at 40 Neal Street, London! ✨

Discover new DRMZ®

Over 40 new metal DRMZ® with details that truly pop. Avocado astronauts 🥑🚀, sushi 🍣, bold statements, and vibes you didn’t know you needed.

Upgrade your laptop

Make your laptop case stand out. Decorate with TAGZ, strap, and Bag Charms.

Bestsellers DRMZ® 📱👩‍💻

Welcome to DRM-LND where creativity knows no limits, and every design is a statement of who you are.

Best selling Bag Charms 👜

Frequently Asked Questions

Still have questions
Send us an email or even better, come in to one of our stores and speak to the staff.